Kinesio® to be Featured on CBS “Innovation Nation”
National TV Network Program to Highlight the Creation and Innovation of Kinesio Tape® and Kinesio Taping Method®
CBS “The Henry Ford’s Innovation Nation with Mo Rocca,” a national Emmy Award-winning television program showcasing the spirit of invention from historic scientific pioneers to today’s forward-looking visionaries, will feature Albuquerque-based Kinesio® and its Kinesio Taping Method® during its Saturday, April 6 show.
Kinesio is the inventor and innovator of Kinesio Tape® and its taping method that is frequently used by Physical Therapists, Occupational Therapists, Chiropractors and Massage Therapists to name a few. The specially designed hypoallergenic tape alleviates discomfort and facilitates lymphatic drainage by microscopically lifting the patient’s skin. This lifting effect forms convolutions in the skin thus increasing interstitial space and allowing for a decrease in inflammation, reducing pressure while enabling a more effective flow of lymphatic fluid in and out of the target area.
For active patients, Kinesio Tape is made of 100 percent lightweight, water-resistant cotton fiber and is easy to use and remove, especially on sensitive skin. It helps minimize muscular pain and soreness, while reducing swelling and inflammation. The use of the tape improves the healing process and works to prevent athletic injury.
Complementing the tape, the therapeutic
taping technique is designed to facilitate the body’s natural healing process
while providing support and stability to muscles and joints without restricting
the body’s range of motion. It also
provides extended soft tissue manipulation to prolong the benefits of manual
therapy administered within the clinical setting.
“Kinesio is thrilled to be featured on a national television program that highlights the innovation of some of the world’s most important products and inventions,” said Dr. Kenzo Kase, founder and chairman of Kinesio. “I invented Kinesio Tape and the Kinesio Taping Method in the early 1970s. The goal of my innovation was to facilitate the body’s natural healing process. The taping method can be used to treat nearly all physical, psychological, and neurologic conditions. After that small beginning in my own clinic, we are now worldwide, truly taping the world for
health. My invention and the healing use of our tape
are now considered the standard by which all elastic therapeutic tapes and
techniques are compared.” Each episode of
CBS “The Henry Ford’s Innovation Nation with Mo Rocca” tells the stories behind
the world’s greatest inventions, along with the perseverance, passion, and
price required to bring them to life.
CBS “The Henry Ford’s Innovation
Nation with Mo Rocca” is an education program that airs Saturday mornings on
the CBS Television Network.
For more information about Kinesio and the Kinesio Taping Method please visit, call (888) 320-TAPE (8273), or email .
Kinesio® is a group of three organizations dedicated to the Kinesio Taping® Method: Kinesio University™, Kinesio Taping® Association International (KTAI) and Kinesio® Holding Corporation (KHC). Headquartered in Albuquerque, N.M., the collaboration of these three companies ensures representation for the Method across all realms of the therapeutic world. With more than 35 years of development, research and application, Kinesio stands apart in the field of elastic therapeutic taping. The collaboration of Kinesio University, KTAI and KHC provides an unrivalled combination of technical, research and educational service to practitioners, patients and users around the globe. This in conjunction with the company’s history provides the foundation for its current and future innovations, continuing to work together towards Kinesio’s vision: Tape the World for Health.
For more information contact: James Korenchen at (505) 797-6671 or firstname.lastname@example.org